Why Email?
Email is one of the cheapest revenue generators and knowing how to properly use this medium is crucial in reaping the benefits it offers. I have worked in the email marketing industry for several years. I have gained valuable knowledge by analyzing each individual business account and building out automations that capture, nurture, and engage customers to continue coming back repeatedly to purchase again. Engaging in countless A/B experiments taught me what your customers want and care about most.
By setting clear goals and KPIs, and analyzing open rates, click-through rates, and unsubscribe rates, I can help you answer the question that so many businesses have - who are my customers and how do I grow with them?